Danielly Rocha-Lanter launches Danielly’s Fitness
While the convenience of a home gym is appealing, living in a small space alongside bulky, ugly fitness equipment, day in, day out, rarely is.
Seeing a need in the local market, Danielly Rocha-Lanter of Danielly’s Fitness bought a van last month and kitted out a mobile gym. She drives to her clients’ homes and sets up a home gym with kettle bells, weights, TRX bands and other equipment in their living rooms, garages or wherever they have space.
“And after an hour, when we are done, I take it all away with me,” she said.
Rocha-Lanter, 31, has been working in fitness in Sonoma for the past two years with training relationships at area gyms. She still teaches classes around town and also provides the dry land training for Sonoma Aquatic’s competitive swimmers.
With her new mobile gym, she now meets with most clients one to three times a week and charges $75 per home training session. She gives them “homework” for the days she doesn’t come to their house. Her clients range from 10 to 75 in age and she will travel to meet them almost anywhere in Sonoma Valley.
Rocha-Lanter trained Beth Cuccia Reilly’s preteen daughter for a year.
“Dani’s high energy and positive attitude combined with her knowledge as a personal trainer really helped get my daughter motivated and excited about working out,” said Reilly. “She’s great at creating a variety of workouts and she really enabled my daughter to benefit physically and mentally from their sessions.”
Beyond fitness, weight loss is a focus for many of Rocha-Lanter’s clients and it is a topic close to her heart.
Rocha-Lanter was a competitive athlete growing up but stopped working out when she moved to the U.S. from Brazil eight years ago to work as an au pair.
“When I arrived in the U.S., I discovered the deliciousness of fast food here and gained 45 pounds,” she said. “I tried everything and wasn’t able to keep the weight off.” Frustrated with how she looked, Rocha-Lanter began to study nutrition, fitness and the process of weight loss.
Today, she guides clients through that process and teaches them about healthy eating.
“I can help make weight loss easy,” she said confidently, adding that she has already helped one client lose 77 pounds and another client to lose 50. She has assembled a team that also includes a male trainer, a registered dietitian who can work on a meal plan, and a personal chef who does home delivery.
Rocha-Lanter will launch a new website next week and in the meantime, she has a Facebook page, “Danielly’s Fitness.”
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