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Longtime auto dealer Bob Nobles dies

Robert Lee Nobles – everyone called him Bob – was first and foremost, “a people person.”

That’s according to Dan Roseland, owner of Sonoma Chevrolet, formerly known as Nobles Chevrolet, the business Roseland bought in 2006, a couple of years after Bob Nobles ostensibly retired.

Dan Roseland knew Bob Nobles very well because for most of the past seven years, until very close to the end of his life, Nobles continued to show up for work, almost every day.

“He did everything,” Roseland says, “He would help us clean, help sweep up, shuttle customers, he was even in here selling cars for me. He had a gift for people pleasing, he knew what it took to accommodate folks.”

Bob Nobles also had a gift for giving. An athlete, golfer and ardent sports fan, Nobles supported youth sports, was a Little League coach and hosted endless car washes for school groups and sports teams.


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