V2 wine group of Sonoma names Scott Ericson Vice President
V2 Wine Group, which is headquartered in Sonoma, announced recently the appointment of wine industry veteran Scott Ericson as the company’s Vice President of Sales.
Ericson, whose 25-year industry background includes top executive sales and marketing roles with blue chip wine companies, will oversee all sales functions for V2 Wine Group’s expanding portfolio, which includes Dry Creek Vineyard, Steelhead Wines, and Toad Hollow Vineyards. He will also manage sales in V2’s growing export business.
“V2 Wine Group is in a rapid growth phase and our outlook for continued expansion is nothing but optimistic,” said Dan Leese, President of V2 Wine Group. “As our portfolio of world-class wineries and brands continues to increase in size and scope, bringing on an industry professional of Scott’s caliber is an obvious next step.”
“I am excited to join this entrepreneurial group of sales and marketing folks in expanding their portfolio and presence in the marketplace,” commented Ericson.
Ericson, who most recently served as Vice President, Southwest Division Manager with W.J. Deutsch & Sons, worked with V2 President Dan Leese and V2 General Manager Katy Leese at 585 Wine Partners, where he held the position of Partner/Western Division Manager for four years. Prior to that he was with Brown-Forman Beverages for nine years and progressed through several top sales and marketing roles. He began his career with E&J Gallo Winery and also held positions at Heublein Wine Group and Glen Ellen Winery.
“Finding someone with Scott’s depth of experience and industry knowledge is a key to our continued success,” stated Katy Leese, General Manager of V2 Wine Group.V2 Wine Group is a wine production, marketing and sales organization dedicated to building strong wine brands in the North American marketplace. Based in Sonoma, California, the company is a partnership between wine industry veterans Dan and Katy Leese and entrepreneur Pete Kight.
For more information go to v2winegroup.com.